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Advertising in Video Games

Advertising in Video Games

I’ll be presenting on legal issues arising from advertising in video games, which include the aspects of video game advertising, in-game advertisements and “advergames”. I’ll begin with an overview of the three, then I’ll examine the issues of protection of vulnerable audiences, disclosure and false advertising by looking at Canadian, the U.S. and the U.K. […]

Better Protection from Loot Boxes?

Better Protection from Loot Boxes?

There has been much talk regarding Fortnite in recent weeks, particularly given the recent class-action lawsuit by a Montreal legal firm on behalf of two minors, to sue the company for producing such an addictive game. Now, a new report in the UK has been released, investigating the relationship young people in the UK have […]