Class 2 Guest Speaker: Anoop Desai

Anoop Desai will be speaking to us about the video game industry, it’s structure, opportunities and threats this coming Friday.

Anoop is Sr. Director, Business Development & Strategy at Electronic Arts (EA). As such Anoop partners with EA’s business units to define strategies and evaluate, negotiate & implement strategic partnerships to drive growth of EA’s digital business with a particular focus on:

  • New platforms (i.e. streaming, microconsoles, OTT services, VR).
  • New business opportunities complimentary to EA’s core business to drive player acquisition, engagement and monetization (i.e. eSports)
  • Product specific strategic partnerships (i.e. technology partnerships)

Anoop has been with EA since September 2007. He has a B.Comm from UBC (1994) and a JD from University of Calgary (2001). Anoop practiced law with Alexander Holburn until 2005.